![]() There’s a crucial point here, because buying a diamond based only on a GIA report is almost like buying blind. We couldn’t find any light reflector images ( ASET / ideal-scope ) of the stone available to illustrate how the light is reflected within its facets. ![]() The good news is when using the diamond search functionality, you’re able to specify which certifications you wish to consider.Įach loose diamond comes with its corresponding certification, which is promising, and for some of the diamonds, there are interactive images and 360 videos available for your perusal. ĭespite their obsession with quality, this is challenging to believe when offering diamonds with certificates from these less than reputable laboratories. With any purchase, it’s essential to do your due diligence as a buyer. Both lab locations have an unfortunate reputation for over-grading diamonds, sometimes by more than three grades, allowing unscrupulous sellers to overcharge. īrilliance also sells diamonds certified by European Gemological Laboratories ( EGL ) and Hoge Raad voor Diamant (HRD), translated as the ‘Diamond High Council’. It’s not that much of an issue on its own – rather, some of the labs Brilliance uses aren’t as reputable as the GIA, IGI, and AGS. What is most appea ling about Brilliance Diamonds? Grading Authorityīrilliance diamonds are not all graded by the same laboratory. As the video emphasizes the company’s promise to provide quality and value, we’re going to look at this pledge in more depth below.Ģ. ![]() Having started in Ohio, it now operates mostly online with a sole office and workshop in Florida.Įven without much else about this diamond jeweler online, it is evident that family is at the core of Brilliance. He cites that his father, Jacob Ohayon, has probably seen more diamonds than half of the United States.īrilliance has undoubtedly evolved into the e-commerce platform we see today due to Jonathan’s efforts. In the video, Brilliance Diamonds’ COO, Jonathon Ohayon, talks fondly about his family’s beginnings in the diamond industry in the early 1980s. Then we sat down to watch their story summarised in a succinct 1-minute 30-second segment. In the end, we did talk to a support representative who gladly provided all the information we needed and ogled at their beautifully presented Instagram. JOIN OUR FORUMīesides an ‘About Us’ with an embedded sales video and a team of smiling headshots, there isn’t much about the history of Brilliance or their aspirations that’s easily accessible. We use only the finest gold and high quality materials, conflict-free diamonds, and natural gemstones that many other luxury jewelers do, but without the retail markup.Ask our PriceScope members and industry experts for a second opinion or get lost in the thousands of user-shared diamond and jewelry images for inspiration. Superior attention to detail - We take great pride in the design and craftsmanship in every one of our pieces. We will never replicate your custom piece. Handmade Just for You - Your ring is one of a kind and unique to you and only you. By cutting out the middleman and traditional retail overhead, we can guarantee the lowest prices on the market and provide high quality diamonds for 50% less of what it would cost at a big box jewelry store. High Quality, Best Prices - We create pieces that are built to last a lifetime. Top Tier Service - We provide customer service second to none and respond to all messages within 24 hours. Our #1 priority is making sure you feel comfortable from the moment you meet with us, and we make it our mission to become lifelong friends with each couple we serve! We want to be your jewelers for life.
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